
Commercial Leadership (Marketing, Sales and Strategy)
We place the leaders who build and scale commercial engines from launch strategy to sales leadership across global and regional markets.
Launch windows are shorter and more competitive than ever, particularly in crowded therapeutic areas, placing a premium on commercial leaders who can build go-to-market strategy and sales execution capability at the same time.
Recent placements:
- Chief Commercial Officer, Mid-size biopharma
- BU Head Oncology, Global pharma
- VP Global Marketing, Global pharma
- Head of Sales, Growth-stage biotech
Situation
A growth-stage biopharmaceutical company needed a Chief Commercial Officer to build a commercial organisation from scratch ahead of its first product launch, with investors watching the launch closely.

Approach
Execruit focused on leaders who had built commercial functions from zero rather than scaled existing ones, since the mandate was organisational build, not optimisation.

Outcome
The hire was in place within six weeks, the commercial team was fully built out ahead of launch, and the product launched on schedule.
This practice is led by Signe Reidla, who spent part of her biopharma career as Senior Business Development and Commercial Operations Manager at Tillotts Pharma AG, leading market development strategy and commercial growth in the years before she founded Execruit.

